“All the World’s a Stage,” Shakespeare observed in his time, to be updated by media guru Marshall McLuhan, who envisioned today’s connected world as a “Global Theater.” Welcome to Persona — a new personal publishing platform from the makers of Cargo, aiming to enhance your online presence on the global stage.

To achieve this, Persona introduces personal webpages with device-agnostic layouts and an ever-evolving collection of design styles; the highest quality typography in partnership with Webtype; a wide variety of interactive visualization tools, and a networked context where you can meet your fans and develop your persona in unprecedented ways.